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Thanks to the very successful launch of the new platform VanGoYourself.com, millions of people all over the world got to know and to recreate artworks from the Greater Region!

VanGoYourself.com is currently making an impression – online and offline! VanGoYourself is for people who are tired of just looking at paintings and who like to get inside them instead. In total, almost 700 recreations were submitted during the weekend, from people all over the planet, of all ages, ethnicities and social backgrounds. The images were mostly shared via social media, like Twitter and Facebook. On Twitter alone, the project reached out to more than 5 million people.

About 50 paintings from more than ten collections of seven European countries can be recreated on VanGoYourself. Museums in the United Kingdom, as well as the [Villa Vauban] in Luxembourg organized “VanGoYourself Events” where people could directly recreate artworks from the collection.

Highly respected and well-established media, like the BBC, The Telegraph, Newsweek and Artnet, picked up the buzz about VanGoYourself and thus created even more interest for the project.

The BBC, for example, presented the project live on their Saturday Breakfast TV show and interviewed project partner Jane Finnis from Culture24. Furthermore the presenters Charlie Stayt and Sally Nugent played along by recreating a painting from the Villa Vauban in Luxembourg. 7 million viewers watched the show. The BBC also produced a short clip about people actually recreating paintings from VanGoYourself.

More paintings from other collections in the Greater Region were recreated dozens of times, i. e. from the [Royal Museums of Fine Arts in Brussels], the [Simeonstift Museum] of the City of Trier and the [Saarlandmuseum]. Some of the paintings from the Greater Region are now amongst the most popular recreations on the web.

The best recreation have been published on the website [www.vangoyourself.com/category/vango] but all the submissions can be found (for better or worse) on [www.VanGoYourself.tumblr.com].

VanGoYourself is a Europeana Innovation [www.europeana.eu] and result of an international cooperation in the framework of the project “Europeana Creative”. It is the brainchild of two non-profit organizations: Culture24 in the UK and Plurio.net in Luxembourg, which is managed by the Agence luxembourgeoise d’action culturelle. Both are committed to a better visibility of arts and culture. This weekend, they have achieved a great success by opening new ways for audiences to connect with art in a surprisingly deep and meaningful way – and with a lot of fun!

Contact:
hello(a)VanGoYourself.com

VanGoYourself on social media:
Twitter: [@VanGoYourself] #VanGoYourself
Tumblr: [http://vangoyourself.tumblr.com]
 
Author
Press Release VanGoYourself (21.05.2014)
Author
Press Release VanGoYourself (21.05.2014)